Role

Email Marketing Manager

We are looking for an email marketing specialist to manage one of PrettyWP’s most important channels of communication. As a part of the Brand and Growth Marketing teams, you will be building a strong connection between PrettyWP and its users, delivering them value, awareness and inspiration for the platform.

This is a remote, part-time position (3 hours a day) under a freelance contract.

2020

Year Founded

1500

Websites

1200

Tickets Solved

The team behind PrettyWP and DrawMyWeb

The frugal mindset of managing money and putting profit alongside growth helped us to scale the company organically to this stage.

Bootstrapped

Bootstrapped

We are bootstrapped. For people who are new to this term, it means we never took any money from external investors. We are profitable and privately owned.

Trust

Trust

The company from its inception is always run on the principle to survive even if $0 new revenue is generated for the next two years.

Aim

Aim

We aim to be a company that is humane, respectful, transparent, inclusive, socially conscious, and a good citizen.

Teamwork

Teamwork

We understand that there is power in individuals, but we believe there is a much greater power in collaboration and teamwork.

So, what you will do

Marketing Plan

Create newsletter content plan based on general marketing content plan and activities

Work with other teams

Write briefs for images and copies for design and content teams

Analyze Campaigns

Analyze and interpret email performance metrics (OR, CR, conversions, etc.), generate actionable insights and improve campaign effectiveness based on data analysis

Optimize Campaigns

Conduct A/B tests on subject lines, content, and calls-to-action to optimize campaign performance

Increase Engagement

Work with subscriber segmentation to tailor messages for different target audiences and increase overall engagement

Create Workflows

Set up email automation workflows to nurture leads and drive engagement

What you’ll need to fit in

Experience

Experience in email marketing, preferably in the design, media or IT sector

Achieve Marketing Objectives

Ability to strategize, execute, and optimize email campaigns to achieve marketing objectives

Expertise

Practical knowledge of web analytics tools, marketing metrics, and a data-driven mindset

Meet Deadlines

Strong organizational skills to manage multiple email campaigns simultaneously and meet deadlines

Stay Updated

A proactive approach to staying updated with the latest email marketing trends and techniques

Communication

Effective communication skills to collaborate with other team members

What you’ll get

Remote Work

Remote work with a flexible schedule

Freedom

Autonomy that allows you to think beyond the set patterns

Work Together

Team of like-minded people, ambitious and passionate about what they’re doing.

And because we’re a small team with tons of great customers, your impact here will be nothing short of huge

Our hiring process

Recruitment is entirely remote. It runs in three steps

HR Screening

A 20-minute HR Screening call where you’ll have the opportunity to ask any questions about the job opening

Interview

An interview with our Head of Brand Marketing

Final Task

A small test task that will help us see your skills, knowledge, and approach to email marketing

Join the Team

Want to join our team?

Thank you for your interest in our vacancy and PrettyWP. If you send us your CV via the Apply button, we will definitely contact you in case we are ready to move on to the next stage.

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